
Malaysia’s Fashion Blog and Online Shopping Directory

I was walking around Hartamas Shopping Center on a lazy friday afternoon and found a quint little shop located at a corner with some pretty awesome clothes. The shop is called Eve and according to the shop owner, Nicole, Eve designs her own clothes. Little did I know, Eve Yong has been around for quite some time now and has outlets all over Kuala Lumpur and Malaysia. Her 2008 Collections presents much geometrical designs and florals.
Dresses are pretty and affordable too. From RM100 onwards, you can get Maxi Dresses, Tube Dresses and much more. Besides her 2008 collection, the shop too sells other clothings like shoes, shorts and other accessories that would complete a whole look. They have sizes S, M and L. Clothes at Eve are really feminine but with a certain edge that will make you unique:) Eve has been known for being “the meastro of feminine fashion”.
Eve The name stands for ultra feminine design, yet with unmistakably modern approach. Initiated by Miss Eve Yong in the year 1983, Eve - a brand which understand every woman’s desire, came into being. After years of acquiring the exquisite art of dressmaking skills from a master Shanghainese tailor and later in Paris School of Fashion Design, Eve Yong is ready to set out and make her dream comes true. Unlike most designers, EVE understand that elegance is about refusal, yet without losing an ounce of creativity. The charms of the EVE’s talent lies on her knowledge of a woman’s body and “the cut” with carefully placed details. Eve collection suggest intelligence and grace, usually executed in modern flattering materials.

Tubes, florals, blocks, are what’s new at Eve
Where to get Eve’s Collections? More pictures underneath the cut! (more…)

It is finally here! Emmagem’s first ever online contest! We want to spread the love of emmagem and give away amazing prizes
Emmagem is planning on many more contests to come!! This contest is super easy, all you have to do is dress up, take a picture and send in your entries!

What do you win,exactly?
Over RM1000 worth of goodies from our sponsors!
White Label Closet Gift Certificate Worth RM50 x 4
A Model Studio 2 x Smiley Pop top worth RM42, 2 xUrban Zebrano top worth RM39
A Model Xcess 1 x Shouder Bag worth RM45, 1 x Crocodile OL bag worth RM50, 1 x Crocodile Flip Bag worth RM49, 1 x Two way handy Bag worth RM50
Tiny Tapir bags worth RM95
Soak Republic Gift Certificate Worth RM30×2, RM10 x 2
Ween Cupcakes Gift Certificate Worth RM30 x 3, RM10x 1
Fabulousity Boulevard Gift Certificate Worth RM30 x 3
Angelfac3 RM25 x 3 gift voucher,a mystery gift worth RM35
A Dash of Awesomeness 10 x e for emmagem necklaces worth RM10
My Stuff Shoppe RM30 x 1
5 x A pair of movie tickets (Sex and the City) 10 x RM10



Starts from today July 1st, 2008 (Tuesday) until July 15th, 2008, Thursday (11:59PM) Friday, July 18th, 2008


Add a link back to this post to your styleCONTEST entry:
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This contest is brought to you by:
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JOIN NOW!:)
These bangles are so pretty! They come in many colours and patterns. They are called VITA. They are handy crafted in Italy and has a lot of celebrities who just love to wear them. Check out Eva Longoria, Katherine Hiegel and many others wearing a Vita here. It is like one of those classic bracelet where you can wear them at any time just to jazz up your outfit. It comes in a bamboo style pattern, chain link style pattern and these simple plain ones as seen on the left here. Many other designs available too. So many to choose from. Even Blair from Gossip Girl was seen wearing a Vita in one of the episodes!
Check out more photos below the cut!
WHERE TO GET THESE AWESOME BANGLES? (more…)
Shhhhh, Secret Short Update (Well, not so secret anymore, lol)…There will be a contest soon here at emmagem!
We’ve gotten really awesome prizes from some of the shops listed at MOFSD. If you own a shop listed at MOFSD, and would like know how to be part of the contest, please contact karenmarie (Emails here)! Thanks!
X X X

Look look!! (We have to share this awesome item with you girls!)
This clutch is just too cute!This item is actually a new design from Shambijoux’s clutch collection and there are a lot of different patterns to choose from Shambie Adzhan, designer/maker of this item.
This clutch is made from fabrics only. No leather or synthetic materials. Some of the fabrics are even imported from the States!!
This clutch is custom made to order. You can choose up to 21 fabrics and colours and the type of chain strap. After ordering from her, you just have to wait for a week, then it is done:)
and guess what……
it is sold at RM39.90 only!!!!
Little details of the clutch and WHERE TO GET IT?
Cheongsams by by Dressbybonnie
Hi, I need some recommendation to buy a good qipao/ cheong sam in KL for my wedding day. Thank you. Cheers =)
Yen Wijaya
There are many shops in KL with ready made cheong sams, but i guess you would want something more special for your wedding!:) Contact one of the Malaysian designers who will probably help you design one for you. Malaysian Designers are really very talented and they usually are affordable!
Taditional Wedding Cheongsam by Dressbybonnie
We wrote about this topic a few months back! Read all about it here:
Below, I’ve summarized the places where you can find cheongsams/qipao in KL. (more…)
Everyone’ s going green and I don’t mean with envy but rather about saving the environment because if we all don’t start playing our part , there won’t be much of this green planet left. These days , recycling awareness from shopping bags to soda cans is ever increasing and people now realize that one of the most important things is to recycle and reduce or stop the usage of plastic bottles, plastic bags, styrofoam cups and containers (when “ta- pau” ot take -away).
I am a newbie at this green thing, I mean I grew up with plastic bags and styrofoam cups , so convenient as if my bag isn’t heavy enough with my two makeup pouches , wallet, keys, notebook (very important for business) , hand phone (akin to my whole life ,cannot live without) and oh, loads of coins , what now I must carry extra cotton bag and bring own cup and maybe saucer too.
But more and more, I am beginning to realize that if I love myself and don’t want to roast from the thinning ozone layers and drown from the melting icebergs , that is if I don’t expire first from getting poisoned after years of eating and drinking off styrofoam cups and containers, then I better start playing my small part. And as the famous Buddhist monk said on his death bed…”if only I saw the wisdom of changing myself first , I might have eventually influenced the people around me to change from my example and then perhaps I would have changed the world…”.
Well I ain’t no monk, but I do believe , everything starts from one, one intention, one small action and it always starts with one’s self first…
Lucky for me, a lot of people think like I do ( so less work on my part ,phew! just need to get more people to think alike …). Two very talented ladies have started showcasing some of their very creative conservation artworks, Miss Lisa Foo( architect and designer of EMMA House, pls look forward to our interview with her next week) and Miss Su Sim (landscape designer), I first saw some of their works at the Art Fair at The Annexe, you mite have read my article or not (shame on you, if you didn’t :-)) and I was mighty impressed , so I bought one of the table lamps featured and I am so thrilled by it….yea! I also bought a wood block covered with a page about wheels from an early encyclopedia (it’s old , it’s old), these two blocks connected by 2 hinges each has a word on it -”rot ” and “ate” but together they “rotate”, cool or what! The wood block is by Fabian Tan (another architect) .

Anyways, click on this link to see it all http://lfss-create.blogspot.com/
left) 2 pictures of Anna Piaggi right)Isabella Blow in white
You know, I can’t exactly remember the first time , I heard the word, “stylo -mylo”…it must be during the late seventies , the days of Saturday Night Fever, guys with long sideburns and hala-hala pants and platforms started appearing on the streets of Malaysia, even the kampung that I lived in. A spruced up guy with slicked back Brylcreem-ed hair , days before hair gel and wet look..gets admiring sometimes sarky comments like , “wah you so stylo-ah!” And the most recent heard version of stylo , would be the STYLO fashion show organied by PR Queen Nancy Yeoh with some of her good friends and counterparts like Pat Liew of British India and Farah Khan. She featured selected few high end local designers like Rizalman, Bernard Chandran and some others. It was clarified that this Stylo event , was really meant for the “stylish”of Malaysian society (read high society and private parties) rather than to promote Malaysian fashion although there were fashion shows performed in a red tent outside Pavillion Shopping Centre. So once again local designers and the industry have been sidelined for some rich elite’s personal pleasure and an event that could have help set the stage to leap to a different level of playing field for some more designers did not materialise. So instead mega sponsorships were garnered and all for what, for some fancy hoity toity party for bored rich people looking for some more entertainment.
But back to what I really want to say is, when I first heard the word style , I really took the word quite literally to mean personal expression of one’s identity and that could mean anything that one wears where it matters less that one looks slim in an outfit but more that one feels fully liberated in self expression in the outfit and having fun. However, imagine my consternation at 18, all ready to take on the world when I came out to the big city and found out that the “stylish and best dressed” in Malaysian society and the rest of the world is a term usually reserved for those decked in designer togs with the latest IT bag something or other. And so I have ever since been informally the anti-thesis of well/best dressed ever since.
But there is hope yet, for style or being stylo , is not accorded to every designer heeled or clothed. Well dressed most may be but a fashion icon or real style isn’t for the faint hearted and takes a certain individuality and gumption to stand out and dare be counted.
And I am sure most of you have heard of Anna Piaggi , the very eccentric Italian Vogue editor who attends fashion shows in what might be termed by the unannointed as weird and bordering on lunacy. Wonder how the Fashion Police of our local “STAR ” newspaper would describe her outfits? Then there is the late Isabella Blow , who discovered Philip Treacy, the hat designer and Alexander McQueen. She was once British Vogue fashion editor, who usually made a statement with the hats that she wore. These two women and others , dare to be different and they know fashion, in fact Anna Piaggi still dictates the world’s fashion trends, but to them fashion isn’t just about wearing designer clothes , but the attire that they don actually tells a story to them. These are ladies who dare and stood out like Coco Chanel and Katherine Hepburn ( who wore man’s pants way before pants became fashionable for women) , but more practical stylish and chic ladies who make statements these days would probably be Vanessa Seward (designer of Azzaro) , Daphne Guinness or Mary Kate Olsen whom we can relate to.
Every detail from the hairclip right down to the thongs, makes up the recipe and produces the final “outfit”. It reminded me of a scene from “Sex and the City” when SJP aka Carrie Bradshaw lost her Manolo Blahniks at a friend’s housewarming party and her devastation wasn’t just because they were Manolo’s but because , that pair of shoes were part of a concocted outfit that complemented and completed the “outfit” without which it just wasn’t the same , even if replaced by another pair of Manolos…get it? So Fashion Police wotsay?….�
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These pictures say a thousand words…platforms aren’t what they used to be, “skyhigh” was how some Spring Summer Fashion shoes were termed as must haves! Fashion designers are getting bolder and aspiring higher it would seem and so shall such fashionistas be borne!
Apparently the super high platforms that have been hitting the runways, have been taken to new levels and was reported as the rage in Japan (see Platforms 1-7 pix) and then the more wearable designer pieces like Lacroix and Alessandro della laqua.Though it seems more than a tad painful to one’s imagination for the new take, there are those who would brave such ‘torment’ to their feet just to make a fashion statement. What height some fashionistas would take to to serve womenkind…. (more…)
Short Update:
Rock up! 2008 was AWESOME. The whole concert managed to raise RM43,000 for Agathians Shelter! YEAY! Will update with loads of pictures soon!
Helly Beachwear’s collection has arrived! Watch out for an update tomorrow! Have a great day and HAPPY MOTHER’S DAY to all mums out there!

See these red soles? There can only be one shoemaker that makes these shoes and he is. . .
Christian Louboutin has been making shoes with red soles for so many years and now it has become his trademark. His shoes are mostly unique to a few pieces, if not only one and they are all handmade! Check out some of his collection from Net-a-porter. Drool-worthy!

Christian Louboutin Very Noeud slingbacks from Net-A-Porter

Christian Louboutin Sometimes shoe boots from Net-A-Porter
Emmagem’s April Shopaholic News
ALL of the featured shops can be found here !
Hey fashionistas!
We have a new look! Tell us what do you think about te new look:)

Emmagem is now a Y! Hotspot. Collect Y!points from YouthMalaysia.com’s new Hotspots points program. These Y!points are like bonuslink points, where you can redeem them for any items that are available. They comprise of clothes, services and other stuff that you can get by redeeming! All you have to do is answer the question posted on the sidebar and you’re set to get some Y!points. For more information, please go to YouthMalaysia.com!
New sponsors at emmagem, yeay!! Check them out at the FEATURED SHOPS Section. If you want to advertise with emmagem, please click here to see how to do so ![]()
Carries dresses and accessories which are value for money and chic. Vogue Boutique is having a dress sale! All dresses for RM35! Check them out!:)

Printed Tube Dress - RM35
Two Tone Mode dress @blouse - RM20

Strappy tier dinner dress - RM35
A Model’s Studio carries items that are owh so chic and pretty. One great thing about A Model’s studio is that they really photograph their items nicely and it just nice to scroll their pictures. Most of their items are affordable and is pretty

Patterned top - RM42

Big Polka Dots Top - RM48

Polka Dots Bow - RM42
Bumble Bee Azlin’s store sells work clothes and other funky outfits including lingeries too! They have an extensive collection of work-friendly clothes and also sexy lingeries amongst all the other casual wear.
Graphic Tee - RM22
Black Shift Dress with Black Ribbons - RM40
Black Shift Dress with White Ribbons + Black Ribbon Jacket - RM60
Emillie’s Picks is a new shop on our mofsd. Have you got something from her today? All her clothes are specially picked by Emillie. This shop has a collection of clothes ranging from casual dresses to tops and even some work-friendly outfits. Get something from Emillie today!

Pleated Cotton Tunic - RM30

Short Sleeved Cardigan - RM40

Striped Satin Blouse - RM42
Cat in a Bowl, what a cute name. This shop offers really chic items that are of the finest according to their tagline “The world’s finest fashion at your doorstep”. They do offer the latest trends of clothes that are similar to those that are from the famous brands. So you can steal that particular look with your own style.

Colourful Skinny Jeans - RM45

Peter pan Collar Floral Dress - RM40

Cat’s First Heel - RM49
Rock up! Okay, so Rock Up! is not a party per say, but it is a rock concert with a fashion twist!:)
Shopaholics Unite Party 1st May 2008
*know of any other shopping parties? Contact us!:)
Vogue Boutique’s on Sale
Pink Box is having a moving out sale!

BibuBibu Bags from Japan RM50 and above - Fashion Search My
These bags are TOO pretty! Just in time for Spring/Summer. Because of its prettiness, I will post a few more prints and styles of the brand




Colorful Hearts Spag top - RM26 Aurora Boutique
They have an awesome selection of basic spag tops:)

Satin Big Polkadot Tube c/w Satin sash - RM42 Ugly Duckling
Just love love the pretty polka dots in this top. It is perfectly fitting too. Oh-so-pretty! This top can also be found in Miss K Boutique

Colorful Stripes Smock - RM40 Trendy Confessions
Plus sized girls, we now can have trendy clothes too:) This striped smock screams fun!
(Check out this post for more plus sized fashionable items)
Red flower print chiffon dress - RM29 Blender Boutique
When walking around The Curve flea market and surfing some blog shops, we see these pretty chiffon printed dresses everywhere! Join the bandwagon and get one.

Cardigan With Floral Appliques - RM69 Pandora Gallery Boutique
This sweater is SO SWEET. Love the flowers attached to the one side of it.

Sunglasses - RM29 A Model Xcess (A Model Studio’s sister company)
We all need some chic sunglasses to save our eyes! And this, is just too gorgeous….

Enchanted - Pierced Art
This one of a kind piece is sold, but we find it too pretty not to feature!:)

Calf Fur Kitten Heel - RM129 Shoes, Shoes, Shoes
Pedder Red Awesome Green shoes - RM140 Glampot
(We have updated the thread on Size 9 and above shoes! Check it out!)

Feminine Flare Dress with Black Match Flower - RM128 PinkBox
This eyelet dress is AWESOME! love the black flower contrast.

Baby Phat Monokini in black sold by Micheleyong - RM200 at Selltrade
We love Monokini’s! It is like bikini, but wayy hotter! Especially this HOT one worn by miss Kimora herself!

Pic courtesy of Baby Phat
Helly Beachwear! We finally have a beachwear store online. They have not gotten their items yet, but do check out some of their pieces from their first collection of stripes, polka dots and others. When it arrives, we shall inform y’all. Then, we can all hit the beach in style.


stripes!
You can even look (almost) like Kimora with this piece of white monokini!

ALL of the featured shops can be found here ! Happy Shopping!
This awesome Italian brand created various looks incorporating leggings, glitter and colours in their 2008 Collection of clothes. Have a look!:)

This comeback fashion has its fair share of followers and haters! Leggings are everywhere, and it is getting kinda boring already. I mean, of course, you must have one in your wardrobe to put on whenever you feel a little bit too conservative when wearing a short dress!
But all we see, is girls wearing black leggings (it IS classic, but a bit over-worn….lol).
Why not try something more colourful?
Lna Zipper Leggings created a legging with a difference! It has zippers on them
Check it out.
AWESOME HOT PINK!:)

Bluesss..


the color just makes a whole lot of difference. Makes her look so cheerful, happy, childlike:)

*the model is wearing the FAMOUS Lna Deep V neck Tee (Spotted on Hilary Duff, Jessica Alba, Kristin Cavallari, Hayden Panetierre, Audrina from The Hills, Halle Berry, and Mary Kate and Ashley Olsen)!! Check out images here
Guess who carries hot pink leggings on our MOFSD list of shops?
Alice McCall is an Australian designers and she always creates AWESOME cute short dresses! This Fall/Winter 08, she created more pretty dresses that we LOVE! Check them out!


Emmagem’s March Shopaholic News
ALL of the featured shops can be found here !
Hey fashionistas! March came and gone, and we’re still shopping (:p)
We have a new feature at emmagem. Its called the “QUESTIONS” section. Where you can ask any questions that you want and we will try our very best to answer them:) Click here for more details! Start asking us questions now!!!
We have already created a FEEDBACK SITE for customers to leave feedback on their favourite shops. It will be launched very soon(We’re finalizing the nitty gritties). So, wait for it. After it is launched, you can leave feedback for ALL shops at MOFSD. Then, you can evaluate first their service before actually making a decision. Be a sensible customer and shop wisely!
MOFSD will be updated with new shops soon, but please link us back first, before we can add you on our directory. It is free to be listed, but just link us back:) The faster you link us back, the faster you will be added:)
As you have seen, we have a few new advertisers! Check them out at the FEATURED SHOPS Section. If you want to advertise with emmagem, please click here to see how to do so
J-estilo’s clothes are from Thailand and they are unique pieces. They have dresses, tops, bikini’s bags and even men’s wear!Their collection of dresses are extensive. Don’t be fooled by the “$” sign, they actually sell in RM and not in dollars. Here are some awesome pieces:
Black dress with layer on chest - RM75

Brown dress - RM65

Black and white dress - RM69
Where shopping is the sweetest sin! It is true isn’t it? No matter how much you try to avoid it, shopping cannot be avoided! lols. And omg, it is SINFUL! Dolly Sins is a blog shop that sells awesome dresses and tops. Most of their tops are free sized and comes in one or more pieces each. So they are unique. Here are some of their pieces:

Boogie Woogie Orange stripes - RM60

Weekend Charm- RM55

Dazzling in Glamour - RM55
Fashionista’s Junkyard Sales Season 3
Stylicious Clique is on SALE!
Curvy Chics is on sale too:) Curvy Chics is THE fashion mecca for all the L-XL Gals!
1 April 2008 to 15 May 2008 - There will be a special 40% sale for all emmagem customers:) Just tell them you’re from emmagem:)
Polka Dot Grey Hoodie by Button my Buttons RM99

Spag top with AWESOME 2 toned oversized ribbons at the back by White Label Closet - RM42

Blue Opaque Tights from Hidden Boutique - ONLY RM19!:)

Satin Dress with rings by A Model Studio - RM43

Tiered Peasant Skirt (Doubles as a tube dress) by Hugs&Jellyfishes - RM 30

Elmo Tee by Yummy Creations - RM28

Baby Phat Chain Link Handbag/Hobo by Kimora Lee Simmons Coach&Much More - RM360
This section is for a question asked by crysymy. She wanted to know if there are any bags suitable for college:)
Purple Stud - RM65.00
Cat in a bowl has a bag too:)




Gin&Jacqie
Gin&Jacqie has always been trying to come out with perfect practical bags. Here are a few totes that are suitable to fit books and A4 files!:)
Candid Cameron Photo Bag - RM50
Candy Stripe Penny - RM83.00
The Kissing Cat
This shop has alot of illustration bags plus other fashion bags. They have many other designs too that are bold and loud! Perfect for college! Here’s one i found that is awesome for college:)

Christine Shopping Bag - RM79.90


If you liked these bags, comment with your emails, and I will contact the seller personally:)
ALL of the featured shops can be found here ! Happy Shopping!


If you have any questions that you want us to answer, a fashion dilemma, where to get a green dress for prom? Or a pink coloured shoe lace.
We will try over very best to answer your questions by linking you to shops that own the clothes or telling you which malls have the item you need. E-Shop owners too will try to dig within their stocks and tell you what they have to offer:)
Also, you can search for the keywords at the top right of the page “Search emmagem”. For example: “Gladiator Shoes”.
More to come soon! Remember to come back to emmagem.com to view answers!:)
This thread is only for questions, please try not to answer the questions here, but look for the permanant link and post your answers!:)