Do Somethng Green Every Day

A call to be environmentally friendly is all around us these days. It seems like everyone’s going green. Most people however are intimidated by the whole eco-consciousness, as they fear it is the first step towards turning into a tree hugger or a hippie. One will be glad to know that you SO don’t have to become one to go green. You can still have the glitz and the glam because now there is an array of healthy, eco-friendly choices being offered. By simplifying everything that was once very alien to us, this green movement will one day in the near future turn into a typical way of life.

Save earth and look cute don’ t!

Here’s how – load up on gorgeously green organic cotton tees, ladies.

Choose from a series of FOUR styles with hip & cool graphics, inspired by nature. These tees are made from 100% certified organic cotton. The DIVE Tees For A Cause collection is available from now till 6^th September 2009 at

Emm-a-Shoppe

Parkson One Utama, Parkson Sunway Pyramid, Parkson Pavilion and Parkson Sungai Wang.

Makng A Cleaner, Greener World One Tee At A Tme

Two for one with DIVE Tees For A Cause means t-shirt and goodwill.

For each tee purchased online or at the retail outlets, the GREENaid initiative by Malaysian Nature Society will receive 10% of sales to help them help the environment. In a nutshell, DIVE to donate. Every DIVE consumer is a philanthropist; every purchase creates a donation. You are using your spending power to create a cleaner, greener world.

The Tale of Cotton

Let’s face it we cannot live without cotton. In fact, you’re probably wearing something made from cotton as you read this. Why not? After all cotton is one of the most popular and the best selling fabrics in the world. But have you ever stopped to wonder where it comes from and how it’s grown?

Chances are the cotton you are wearing is made from cotton grown using conventional methods, which means the use of large amounts of synthetic pesticides and fertilizers to cultivate this cotton. As a result, dangerous chemicals go into the air, soil and water around the cotton fields, harming and killing farm workers and wildlife.

Fret no more as there is a satisfying alternative…

DVE nto Organc Cotton

These days, you hear almost everybody (us included!) going on about organic, organic and more organic. So what really is organic and why all the hype?

Organic is a method of production and not characteristics of the food or produce. Organic farming is cultivation of plants without synthetic pesticides, herbicides or fertilizers. Organic farming differs from conventional farming in both its methods and more importantly in its effects. Studies so far have shown that organic farming requires less water, uses fewer and always natural pesticides which are less harmful to humans and the ecosystem.

Non -organic clothes may not directly harm your skin but think about this for a second – if the chemicals are strong enough to kill pests, the chemicals are strong enough to kill animals and seriously harm people.

Of all organic fibers, organic cotton is one of the most popular amongst environmentally conscious people who want to do their share in protecting this precious planet that we live in.

Enough said. Let’s keep demanding for organic, organic and more organic…

For further detals, log on to www.thedivelabel.com

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