Most of you must have seen Diorshow Iconic Mascaras on the beauty stands in malls already, but litle did you know, last thursday was the official launching of the mascara. The event was held in La Bodega, Pavillion, KL.
The Diorshow Iconic Mascara adds a little couture into your make up bags because it has been used on runways to achieve that couture look of perfectly curled eyelashes. This luxurious mascara is made out of materials which will create beautiful, long, curled up eyelashes.
Captivating seductive eyes like model, Monica Bellucci
What’s so special about this mascara is that it has a “bias cut” brush which is oblique in shape that makes applying mascara so easy without doing that zig-zag thing. It acts like an eyelash curler. It also makes sure that each bristle reaches every lash to give it a high definition precise effect.
See the shape of the brush?
On the launch of the mascara, we were given a step by step guide on how to apply the mascaras by Dior experts. The models’ eyelashes were transformed.
Curly lashes of the Dior model
Comes in 3 iconic shades of Black, Chestnut and Navy Blue. The Diorshow Iconic Mascara retails at RM98 at all Dior counters at major shopping malls.
Marion the emcee for the day looking ravishing.
To try out this very special mascara, Dior revealed a special Diorshow Iconic Truck. It is a mobile make up counter filled with Dior make up range, make up artists and of course the truck driver 
Tada, truck revealed!
Inside of the truck
You can visit the mobile truck for a makeover and also try out the new Diorshow Iconic Mascara for yourself. They will measure your eyelash before applying the make up and also after applying to make up to see how much more your eye lashes curls. According to their research on Japanese women, it actually curls up to 67% more!
Some celebs were seen at the event:
Chermaine Poo
Ning Baizura
Deborah Henry
Catch the Dior Iconic Truck and you might get yourself a Diorshow Iconic Mascara deluxe size for free
Roadshow Details:
- 15th November – 1 Utama, PJ
- 16th November – Sunway Pyramid, Selangor
- 20th November – Bangsar Village II, KL
- 21st November – Kinta City/Ipoh Parade, Ipoh,
- 22nd November – Gurney Plaza, Penang
- 23rd November – Queensbay Mall, Penang
- 28th November – Plaza Pelangi, Johor
- 29th November – AEON Tebrau City, Johor
- 30th November – Mahkota Parade, Melaka
